Image Recognition & Augmented Reality
Solutions for Print Magazines, Signage & Catalogs
Connecting print media assets to digital content offers a
valuable business opportunity.
Brands’ trust in print is declining. Finding new ways to monetize your print assets is more important than ever before.
61% of readers want to take action, such as visiting a website, after seeing a print ad.
When combining media platforms, brands see a 19% increase in Return on Investment from marketing.
Use CraftAR Image Recognition and Augmented Reality tech
in branded apps for interactive print experiences:
Go beyond the passive print experience. Link brochures to product videos, reviews, or the full inventory to boost cross-selling.
Enable m-commerce opportunities
Lead readers to branded online stores and purchase pages when scanning an ad,
signage or a page in a magazine and let them shop straightaway.
Justify print’s impact on brand engagement by being able to track how many users scan and access digital experiences.
Give your print collateral, such as flyers, cards, and banners a new, digital double life to delight customers.
Extend the customer experience with extra value
Link to exclusive digital content, such as videos or games, as part of a holistic experience.
Substitute barcode or QR code scanning
With image recognition, you don’t need any special print markers. It is a frictionless, flexible solution when
compared to QR codes and such. See it in action
Read case studies
Our CraftAR Image Recognition and Augmented Reality solutions can recognize magazines, books, catalogs, ads, signage, POS materials, photos, and all other things printed, and link them to digital experiences.