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Reordering by scanning


Plandent is the most important dental supplier in Europe, with operations in 15 countries across Europe. Plandent was investigating how to give customers the best and most convenient ordering experience on mobile. With 52% of B2B customers using smartphones to research products for their business, Plandent saw an opportunity to increase mobile sales.

Best Among 13 Solutions


Image recognition helps companies like Plandent create easy-to-use ‘scan-to-shop’ apps for their customers. To find the right partner for it, they did thorough tests with more than 13 image recognition software solutions before selecting Catchoom’s CraftAR Cloud Image Recognition, with our Cordova plugin for easy cross-platform development for iOS and Android.

Impact On Mobile Sales


The company collaborated with Image Recognition leader Catchoom to create an app that scans and recognizes its full range of dental products – more than 10,000 items. Dental professionals only need to point Plandent’s app at the product’s package they are running out of. The tech inside the app recognizes the product, and the customer can order it with a swipe.