It’s just the beginning for Augmented Reality because this tech is changing the way we interact with the world. No, really. It’s not just Catchoom that thinks that. Have you seen the headlines? 200M mobile augmented reality users is what Juniper predicts, and with good reason.

BuildAR launched in 2009 as the world's first Augmented Reality Content Management System (AR-CMS), allowing people to overlay their content in the real world.

One of the greatest concerns for game publishers today, is how to keep gamers interested and increase revenue streams at the same time. At the Game Developer Conference in San Francisco this week, Catchoom will be talking to game developers and publishers about both. Currently, 97% of gamers don’t want to pay for in-app purchases (IAP). Catchoom’s cloud-based Image Recognition technology is changing this by introducing the world to gamers.