One of the things we love most about creating Image Recognition and Augmented Reality technology is the never ending slew of fascinating use cases that our clients come up with. Our challenge is to help them turn their ideas into great apps that do what they are supposed to do – and do it well.

In our last blog we hinted at some big news from Catchoom. Well, the wait is over and we're ready with our big reveal...

Augmented Reality and Image Recognition offer a unique user experience to users which can significantly impact customer engagement and make an app stand out from others. Over the past year, we've seen a tremendously growing interest coming from brands and publishers to integrate those capabilities into their apps.

Are you a mobile app developer looking for easy ways to add Augmented Reality and Image Recognition to an app? Well, we got your back.

We've released brand new versions of both the Image Recognition SDK and the Augmented Reality SDK.
Here are the most important new features:

1. Faster Cloud Image Recognition with our recently deployed global infrastructure. 2. Attach Augmented Reality content to the screen. 3. Continue rendering Augmented Reality content when the reference object moves outside of the field of view. 4. Full support for 64-bit architectures on iOS.

Ever wanted to connect your physical assets with your digital ones? At Catchoom, we make that possible by adding this functionality into your new or existing mobile app. The magic is called Image Recognition SDK and is available for iOS, Android and wearables like Glass.

Catchoom's team continues its devotion to make mobile developers life easier and help you grow your business in Augmented Reality. Since we launched the Android SDK for Augmented Reality, we've received lots of feedback.

The challenge of supporting many devices and facing the fragmentation of Android has taken our mobile development team into many hours of sleepless coding. Finally, we're proud to release the new version of the SDK, with improved stability, and ready for new features that will come up very soon.

We know you’ve been waiting for this and now the time has arrived. The Catchoom Team has worked long and hard (think late nights and lots of coffee) to bring the Augmented Reality functionality of CraftAR to our SDK for Android.

If you’re a former user of IQEngines, you probably got caught by the recent acquisition by Yahoo. So, we thought we would lend a helping hand when it comes to migration and show you how easy it can be with Catchoom’s APIs and our scripts.